April 2024

Notification of commencement of section 247

MINISTRY OF CORPORATE AFFAIRSNOTIFICATIONNew Delhi, the 18th October, 2017 S.O. 3393(E).—In exercise of the powers conferred by sub-section (3) of section 1 of the Companies Act, 2013(18 of 2013), the Central Government hereby appoints the 18th October, 2017 as the date on which the provisions ofsection 247 of the said Act shall come into force. [F. No. 1/27/2013-CL-V]AMARDEEP SINGH BHATIA, Jt. Secy. Practice area’s of B K Goyal & Co LLP Income Tax Return Filing | Income Tax Appeal | Income Tax Notice | GST Registration | GST Return Filing | FSSAI Registration | Company Registration | Company Audit | Company Annual Compliance | Income Tax Audit | Nidhi Company Registration| LLP Registration | Accounting in India | NGO Registration | NGO Audit | ESG | BRSR | Private Security Agency | Udyam Registration | Trademark Registration | Copyright Registration | Patent Registration | Import Export Code | Forensic Accounting and Fraud Detection | Section 8 Company | Foreign Company | 80G and 12A Certificate | FCRA Registration |DGGI Cases | Scrutiny Cases | Income Escapement Cases | Search & Seizure | CIT Appeal | ITAT Appeal | Auditors | Internal Audit | Financial Audit | Process Audit | IEC Code | CA Certification | Income Tax Penalty Notice u/s 271(1)(c) | Income Tax Notice u/s 142(1) | Income Tax Notice u/s 144 |Income Tax Notice u/s 148 | Income Tax Demand Notice | Psara License | FCRA Online Company Registration Services in major cities of India Company Registration in Jaipur | Company Registration in Delhi | Company Registration in Pune | Company Registration in Hyderabad | Company Registration in Bangalore | Company Registration in Chennai | Company Registration in Kolkata | Company Registration in Mumbai | Company Registration in India | Company Registration in Gurgaon | Company Registration in Noida | Company Registration in lucknow Complete CA Services CA in Delhi | CA in Gurgaon | CA in Noida | CA in Jaipur | CA Firm in India RERA Services RERA Rajasthan | RERA Haryana | RERA Delhi | UP RERA Most read resources tnreginet |rajssp | jharsewa | picme | pmkisan | webland | bonafide certificate | rent agreement format | tax audit applicability | 7/12 online maharasthra | kerala psc registration | antyodaya saral portal | appointment letter format | 115bac | section 41 of income tax act | GST Search Taxpayer | 194h | section 185 of companies act 2013 | caro 2020 | Challan 280 | itr intimation password |  internal audit applicability |  preliminiary expenses |  mAadhar |  e shram card |  194r |  ec tamilnadu |  194a of income tax act |  80ddb |  aaple sarkar portal |  epf activation |  scrap business |  brsr |  section 135 of companies act 2013 |  depreciation on computer |  section 186 of companies act 2013 | 80ttb | section 115bab | section 115ba | section 148 of income tax act | 80dd | 44ae of Income tax act | west bengal land registration | 194o of income tax act | 270a of income tax act | 80ccc | traces portal | 92e of income tax act | 142(1) of Income Tax Act | 80c of Income Tax Act | Directorate general of GST Intelligence | form 16 | section 164 of companies act | section 194a | section 138 of companies act 2013 | section 133 of companies act 2013 | rtps | patta chitta

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The Companies (Registered Valuers andValuation) Rules, 2017

MINISTRY OF CORPORATE AFFAIRSNOTIFICATIONNew Delhi, the 18th October, 2017 G.S.R 1316(E).─ In exercise of the powers conferred by section 247 read with sections 458, 459 and 469 of theCompanies Act, 2013 (18 of 2013), the Central Government hereby makes the following rules, namely:-CHAPTER IPRELIMINARY1. Short title and commencement.─ (1) These rules may be called the Companies (Registered Valuers andValuation) Rules, 2017.(2) They shall come into force on the date of their publication in the Official Gazette.2. Definitions.─ (1) In these rules, unless the context otherwise requires ─(a) “Act” means the Companies Act, 2013 (18 of 2013);(b) “authority” means an authority specified by the Central Government under section 458 of theCompanies Act, 2013 to perform the functions under these rules;(c) “asset class” means a distinct group of assets, such as land and building, machinery andequipment, displaying similar characteristics, that can be classified and requires separate set ofvaluers for valuation;(d) “certificate of recognition” means the certificate of recognition granted to a registered valuersorganisation under sub-rule (5) of rule 13 and the term “recognition” shall be construedaccordingly;(e) “certificate of registration” means the certificate of registration granted to a valuer under subrule (6) of rule 6 and the term “registration” shall be construed accordingly;II (i) 39(f) “partnership entity” means a partnership firm registered under the Indian Partnership Act,1932 (9 of 1932) or a limited liability partnership registered under the Limited LiabilityPartnership Act, 2008 (6 of 2009);(g) “Annexure” means an annexure to these rules;(h) “registered valuers organisation” means a registered valuers organisation recognised undersub-rule (5) of rule 13;(i) “valuation standards” means the standards on valuation referred to in rule 18; and(j) “valuer” means a person registered with the authority in accordance with these rules and theterm “registered valuer” shall be construed accordingly.(2) Words and expressions used but not defined in these rules, and defined in the Act or in the Companies(Specification of Definitions Details) Rules, 2014, shall have the same meanings respectively assigned to them inthe Act or in the said rules.CHAPTER IIELIGIBILITY, QUALIFICATIONS AND REGISTRATION OF VALUERS3. Eligibility for registered valuers.─ (1) A person shall be eligible to be a registered valuer if he-(a) is a valuer member of a registered valuers organisation;Explanation.─ For the purposes of this clause, “a valuer member” is a member of a registeredvaluers organisation who possesses the requisite educational qualifications and experience forbeing registered as a valuer;(b) is recommended by the registered valuers organisation of which he is a valuer member forregistration as a valuer;(c) has passed the valuation examination under rule 5 within three years preceding the date ofmaking an application for registration under rule 6;(d) possesses the qualifications and experience as specified in rule 4;(e) is not a minor;(f) has not been declared to be of unsound mind;(g) is not an undischarged bankrupt, or has not applied to be adjudicated as a bankrupt;(h) is a person resident in India;Explanation.─ For the purposes of these rules ‘person resident in India’ shall have the samemeaning as defined in clause (v) of section 2 of the Foreign Exchange Management Act, 1999(42 of 1999) as far as it is applicable to an individual;(i) has not been convicted by any competent court for an offence punishable with imprisonmentfor a term exceeding six months or for an offence involving moral turpitude, and a period offive years has not elapsed from the date of expiry of the sentence:40 THE GAZETTE OF INDIA : EXTRAORDINARY [PART II—SEC. 3(i)]Provided that if a person has been convicted of any offence and sentenced in respect thereof toimprisonment for a period of seven years or more, he shall not be eligible to be registered;(j) has not been levied a penalty under section 271J of Income-tax Act, 1961 (43 of 1961) andtime limit for filing appeal before Commissioner of Income-tax (Appeals) or Income-taxAppellate Tribunal, as the case may be has expired, or such penalty has been confirmed byIncome-tax Appellate Tribunal, and five years have not elapsed after levy of such penalty; and(k) is a fit and proper person:Explanation.─ For determining whether an individual is a fit and proper person under theserules, the authority may take account of any relevant consideration, including but not limitedto the following criteria-(i) integrity, reputation and character,(ii) absence of convictions and restraint orders, and(iii) competence and financial solvency.(2) No partnership entity or company shall be eligible to be a registered valuer if-(a) it has been set up for objects other than for rendering professional or financial services, includingvaluation services and that in the case of a company, it is not a subsidiary, joint venture or associate ofanother company or body corporate;(b) it is undergoing an insolvency resolution or is an undischarged bankrupt;(c) all the partners or directors, as the case may be, are not ineligible under clauses (c), (d), (e), (g), (h),(i), (j) and (k) of sub-rule (1);(d) three or all the partners or directors, whichever is lower, of the partnership entity or company, as thecase may be, are not registered valuers; or(e) none of its partners or directors, as the case may be, is a registered valuer for the asset class, for thevaluation of which it seeks to be a registered valuer.4. Qualifications and experience.─ An individual shall have the following qualifications and experience to be eligiblefor registration under rule 3, namely:-(a) post-graduate degree or post-graduate diploma, in the specified discipline, from a University orInstitute established, recognised or incorporated by law in India and at least three years of experience inthe specified discipline thereafter; or(b) a Bachelor’s degree or equivalent, in the specified discipline, from a University or Instituteestablished, recognised or incorporated by law in India and at least five years of experience in thespecified discipline thereafter; or(c) membership of a professional institute established by an Act of Parliament enacted for the purpose of regulation of aprofession with at least three years’ experience after such membership and having qualification mentioned at clause (a)or (b).II (i) 41Explanation-I.─ For the purposes of this clause the ‘specified discipline’ shall mean the specific discipline which isrelevant for valuation of an asset class for which the registration as a

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Notification for delegation of power under section 247

MINISTRY OF CORPORATE AFFAIRSNOTIFICATIONNew Delhi, the 23rd October, 2017 S.O. 3401 (E).—In exercise of the powers conferred by section 458 of the Companies Act, 2013 (18 of2013), the Central Government hereby delegates the powers and functions vested in it under section 247 of the saidAct to the Insolvency and Bankruptcy Board of India, subject to the condition that the Central Government mayrevoke such delegation of powers or it may exercise the powers under the said section, if in its opinion such a courseof action is necessary in the public interest.2. This notification shall come into force with effect from the date of its publication in the Official Gazette. [F. No. 1/27/2013-CL-V(Part-I)]AMARDEEP SINGH BHATIA, Jt. Secy. Practice area’s of B K Goyal & Co LLP Income Tax Return Filing | Income Tax Appeal | Income Tax Notice | GST Registration | GST Return Filing | FSSAI Registration | Company Registration | Company Audit | Company Annual Compliance | Income Tax Audit | Nidhi Company Registration| LLP Registration | Accounting in India | NGO Registration | NGO Audit | ESG | BRSR | Private Security Agency | Udyam Registration | Trademark Registration | Copyright Registration | Patent Registration | Import Export Code | Forensic Accounting and Fraud Detection | Section 8 Company | Foreign Company | 80G and 12A Certificate | FCRA Registration |DGGI Cases | Scrutiny Cases | Income Escapement Cases | Search & Seizure | CIT Appeal | ITAT Appeal | Auditors | Internal Audit | Financial Audit | Process Audit | IEC Code | CA Certification | Income Tax Penalty Notice u/s 271(1)(c) | Income Tax Notice u/s 142(1) | Income Tax Notice u/s 144 |Income Tax Notice u/s 148 | Income Tax Demand Notice | Psara License | FCRA Online Company Registration Services in major cities of India Company Registration in Jaipur | Company Registration in Delhi | Company Registration in Pune | Company Registration in Hyderabad | Company Registration in Bangalore | Company Registration in Chennai | Company Registration in Kolkata | Company Registration in Mumbai | Company Registration in India | Company Registration in Gurgaon | Company Registration in Noida | Company Registration in lucknow Complete CA Services CA in Delhi | CA in Gurgaon | CA in Noida | CA in Jaipur | CA Firm in India RERA Services RERA Rajasthan | RERA Haryana | RERA Delhi | UP RERA Most read resources tnreginet |rajssp | jharsewa | picme | pmkisan | webland | bonafide certificate | rent agreement format | tax audit applicability | 7/12 online maharasthra | kerala psc registration | antyodaya saral portal | appointment letter format | 115bac | section 41 of income tax act | GST Search Taxpayer | 194h | section 185 of companies act 2013 | caro 2020 | Challan 280 | itr intimation password |  internal audit applicability |  preliminiary expenses |  mAadhar |  e shram card |  194r |  ec tamilnadu |  194a of income tax act |  80ddb |  aaple sarkar portal |  epf activation |  scrap business |  brsr |  section 135 of companies act 2013 |  depreciation on computer |  section 186 of companies act 2013 | 80ttb | section 115bab | section 115ba | section 148 of income tax act | 80dd | 44ae of Income tax act | west bengal land registration | 194o of income tax act | 270a of income tax act | 80ccc | traces portal | 92e of income tax act | 142(1) of Income Tax Act | 80c of Income Tax Act | Directorate general of GST Intelligence | form 16 | section 164 of companies act | section 194a | section 138 of companies act 2013 | section 133 of companies act 2013 | rtps | patta chitta

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S.O.3529 (E) Designation of Special Court

MINISTRY OF CORPORATE AFFAIRSNOTIFICATIONNew Delhi, the 3rd November, 2017 S.O.3529 (E).- In exercise of the powers conferred by sub-section (1) of section 435 of theCompanies Act, 2013 (18 of 2013), the Central Government, with the concurrence of the Chief Justiceof the High Court of Judicature at Madras, hereby designates the following Courts mentioned incolumn (1) the Table below as Special Court for the purposes of providing speedy trial of offencespunishable with imprisonment of two years or more under the said sub-section, namely:-TABLECourts Jurisdiction as Special Court(1) (2)XV Additional Court, XVI Additional Court of CityCivil Court, ChennaiState of Tamil Nadu except Districts of Coimbatore, Dharmapuri,Dindigul, Erode, Krishnagiri, Namakkal, Nilgiris, Salem andTiruppur. [F.No. 01/12/2009-CL-I (Vol.IV)]AMARDEEP SINGH BHATIA, Jt. Secy. Practice area’s of B K Goyal & Co LLP Income Tax Return Filing | Income Tax Appeal | Income Tax Notice | GST Registration | GST Return Filing | FSSAI Registration | Company Registration | Company Audit | Company Annual Compliance | Income Tax Audit | Nidhi Company Registration| LLP Registration | Accounting in India | NGO Registration | NGO Audit | ESG | BRSR | Private Security Agency | Udyam Registration | Trademark Registration | Copyright Registration | Patent Registration | Import Export Code | Forensic Accounting and Fraud Detection | Section 8 Company | Foreign Company | 80G and 12A Certificate | FCRA Registration |DGGI Cases | Scrutiny Cases | Income Escapement Cases | Search & Seizure | CIT Appeal | ITAT Appeal | Auditors | Internal Audit | Financial Audit | Process Audit | IEC Code | CA Certification | Income Tax Penalty Notice u/s 271(1)(c) | Income Tax Notice u/s 142(1) | Income Tax Notice u/s 144 |Income Tax Notice u/s 148 | Income Tax Demand Notice | Psara License | FCRA Online Company Registration Services in major cities of India Company Registration in Jaipur | Company Registration in Delhi | Company Registration in Pune | Company Registration in Hyderabad | Company Registration in Bangalore | Company Registration in Chennai | Company Registration in Kolkata | Company Registration in Mumbai | Company Registration in India | Company Registration in Gurgaon | Company Registration in Noida | Company Registration in lucknow Complete CA Services CA in Delhi | CA in Gurgaon | CA in Noida | CA in Jaipur | CA Firm in India RERA Services RERA Rajasthan | RERA Haryana | RERA Delhi | UP RERA Most read resources tnreginet |rajssp | jharsewa | picme | pmkisan | webland | bonafide certificate | rent agreement format | tax audit applicability | 7/12 online maharasthra | kerala psc registration | antyodaya saral portal | appointment letter format | 115bac | section 41 of income tax act | GST Search Taxpayer | 194h | section 185 of companies act 2013 | caro 2020 | Challan 280 | itr intimation password |  internal audit applicability |  preliminiary expenses |  mAadhar |  e shram card |  194r |  ec tamilnadu |  194a of income tax act |  80ddb |  aaple sarkar portal |  epf activation |  scrap business |  brsr |  section 135 of companies act 2013 |  depreciation on computer |  section 186 of companies act 2013 | 80ttb | section 115bab | section 115ba | section 148 of income tax act | 80dd | 44ae of Income tax act | west bengal land registration | 194o of income tax act | 270a of income tax act | 80ccc | traces portal | 92e of income tax act | 142(1) of Income Tax Act | 80c of Income Tax Act | Directorate general of GST Intelligence | form 16 | section 164 of companies act | section 194a | section 138 of companies act 2013 | section 133 of companies act 2013 | rtps | patta chitta

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hTe Companies (Filing of Documents and Forms inExtensible Business Reporting Language), Amendment, Rules, 2017

MINISTRY OF CORPORATE AFFAIRSNOTIFICATIONNew Delhi, the 6th November, 2017 G.S.R.1372(E).—In exercise of the powers conferred by sub-sections (1) and (2) of Section 469 read withsection 398 of the Companies Act, 2013 (18 of 2013), the Central Government hereby makes the following rules furtherto amend the Companies (Filing of Documents and Forms in Extensible Business Reporting Language) Rules, 2015,namely:—1. Short title and commencement. – (1) These rules may be called the Companies (Filing of Documents and Forms inExtensible Business Reporting Language), Amendment, Rules, 2017.(2) They shall come into force on the date of their publication in the Official Gazette.2. In the Companies (Filing of Documents and Forms in Extensible Business Reporting Language) Rules, 2015(hereinafter referred to as the principal rules), for rule 3, the following rule shall be substituted, namely:—“3. Filing of financial statements with Registrar.- The following class of companies shall file their financialstatements and other documents under section 137 of the Act with the Registrar in e-form AOC-4 XBRL as perAnnexure-I:-(i) companies listed with stock exchanges in India and their Indian subsidiaries;(ii) companies having paid up capital of five crore rupees or above;(iii) companies having turnover of one hundred crore rupees or above;(iv) all companies which are required to prepare their financial statements in accordance with Companies(Indian Accounting Standards) Rules, 2015:Provided that the companies preparing their financial statements under the Companies (Accounting Standards) Rules,2006 shall file the statements using the Taxonomy provided in Annexure-II and companies preparing their financialstatements under Companies (Indian Accounting Standards) Rules, 2015, shall file the statements using the Taxonomyprovided in Annexure-II A:Provided further that non-banking financial companies, housing finance companies and companies engaged in thebusiness of banking and insurance sector are exempted from filing of financial statements under these rules.”. Practice area’s of B K Goyal & Co LLP Income Tax Return Filing | Income Tax Appeal | Income Tax Notice | GST Registration | GST Return Filing | FSSAI Registration | Company Registration | Company Audit | Company Annual Compliance | Income Tax Audit | Nidhi Company Registration| LLP Registration | Accounting in India | NGO Registration | NGO Audit | ESG | BRSR | Private Security Agency | Udyam Registration | Trademark Registration | Copyright Registration | Patent Registration | Import Export Code | Forensic Accounting and Fraud Detection | Section 8 Company | Foreign Company | 80G and 12A Certificate | FCRA Registration |DGGI Cases | Scrutiny Cases | Income Escapement Cases | Search & Seizure | CIT Appeal | ITAT Appeal | Auditors | Internal Audit | Financial Audit | Process Audit | IEC Code | CA Certification | Income Tax Penalty Notice u/s 271(1)(c) | Income Tax Notice u/s 142(1) | Income Tax Notice u/s 144 |Income Tax Notice u/s 148 | Income Tax Demand Notice | Psara License | FCRA Online Company Registration Services in major cities of India Company Registration in Jaipur | Company Registration in Delhi | Company Registration in Pune | Company Registration in Hyderabad | Company Registration in Bangalore | Company Registration in Chennai | Company Registration in Kolkata | Company Registration in Mumbai | Company Registration in India | Company Registration in Gurgaon | Company Registration in Noida | Company Registration in lucknow Complete CA Services CA in Delhi | CA in Gurgaon | CA in Noida | CA in Jaipur | CA Firm in India RERA Services RERA Rajasthan | RERA Haryana | RERA Delhi | UP RERA Most read resources tnreginet |rajssp | jharsewa | picme | pmkisan | webland | bonafide certificate | rent agreement format | tax audit applicability | 7/12 online maharasthra | kerala psc registration | antyodaya saral portal | appointment letter format | 115bac | section 41 of income tax act | GST Search Taxpayer | 194h | section 185 of companies act 2013 | caro 2020 | Challan 280 | itr intimation password |  internal audit applicability |  preliminiary expenses |  mAadhar |  e shram card |  194r |  ec tamilnadu |  194a of income tax act |  80ddb |  aaple sarkar portal |  epf activation |  scrap business |  brsr |  section 135 of companies act 2013 |  depreciation on computer |  section 186 of companies act 2013 | 80ttb | section 115bab | section 115ba | section 148 of income tax act | 80dd | 44ae of Income tax act | west bengal land registration | 194o of income tax act | 270a of income tax act | 80ccc | traces portal | 92e of income tax act | 142(1) of Income Tax Act | 80c of Income Tax Act | Directorate general of GST Intelligence | form 16 | section 164 of companies act | section 194a | section 138 of companies act 2013 | section 133 of companies act 2013 | rtps | patta chitta

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The Companies (Accounts) Amendment Rules, 2017

MINISTRY OF CORPORATE AFFAIRSNOTIFICATIONNew Delhi, the 7th November, 2017 G.S.R. 1371(E).—In exercise of the powers conferred by sub-sections (1) and (3) of section 128, subsection (3) of section 129, section 133, section 134 and section 138 read with section 469 of the CompaniesAct, 2013 (18 of 2013), the Central Government hereby makes the following rules further to amend theCompanies (Accounts) Rules, 2014, namely:-1. (1) These rules may be called the Companies (Accounts) Amendment Rules, 2017.(2) They shall come into force on the date of their publication in the Official Gazette. Practice area’s of B K Goyal & Co LLP Income Tax Return Filing | Income Tax Appeal | Income Tax Notice | GST Registration | GST Return Filing | FSSAI Registration | Company Registration | Company Audit | Company Annual Compliance | Income Tax Audit | Nidhi Company Registration| LLP Registration | Accounting in India | NGO Registration | NGO Audit | ESG | BRSR | Private Security Agency | Udyam Registration | Trademark Registration | Copyright Registration | Patent Registration | Import Export Code | Forensic Accounting and Fraud Detection | Section 8 Company | Foreign Company | 80G and 12A Certificate | FCRA Registration |DGGI Cases | Scrutiny Cases | Income Escapement Cases | Search & Seizure | CIT Appeal | ITAT Appeal | Auditors | Internal Audit | Financial Audit | Process Audit | IEC Code | CA Certification | Income Tax Penalty Notice u/s 271(1)(c) | Income Tax Notice u/s 142(1) | Income Tax Notice u/s 144 |Income Tax Notice u/s 148 | Income Tax Demand Notice | Psara License | FCRA Online Company Registration Services in major cities of India Company Registration in Jaipur | Company Registration in Delhi | Company Registration in Pune | Company Registration in Hyderabad | Company Registration in Bangalore | Company Registration in Chennai | Company Registration in Kolkata | Company Registration in Mumbai | Company Registration in India | Company Registration in Gurgaon | Company Registration in Noida | Company Registration in lucknow Complete CA Services CA in Delhi | CA in Gurgaon | CA in Noida | CA in Jaipur | CA Firm in India RERA Services RERA Rajasthan | RERA Haryana | RERA Delhi | UP RERA Most read resources tnreginet |rajssp | jharsewa | picme | pmkisan | webland | bonafide certificate | rent agreement format | tax audit applicability | 7/12 online maharasthra | kerala psc registration | antyodaya saral portal | appointment letter format | 115bac | section 41 of income tax act | GST Search Taxpayer | 194h | section 185 of companies act 2013 | caro 2020 | Challan 280 | itr intimation password |  internal audit applicability |  preliminiary expenses |  mAadhar |  e shram card |  194r |  ec tamilnadu |  194a of income tax act |  80ddb |  aaple sarkar portal |  epf activation |  scrap business |  brsr |  section 135 of companies act 2013 |  depreciation on computer |  section 186 of companies act 2013 | 80ttb | section 115bab | section 115ba | section 148 of income tax act | 80dd | 44ae of Income tax act | west bengal land registration | 194o of income tax act | 270a of income tax act | 80ccc | traces portal | 92e of income tax act | 142(1) of Income Tax Act | 80c of Income Tax Act | Directorate general of GST Intelligence | form 16 | section 164 of companies act | section 194a | section 138 of companies act 2013 | section 133 of companies act 2013 | rtps | patta chitta

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Return on ad spend (ROAS)

Return On Advertising Spend, (ROAS), is a marketing metric that measures the efficacy of a digital advertising campaign. ROAS helps online businesses evaluate which methods are working and how they can improve future advertising efforts. The definition of ROAS Return on ad spend (ROAS) is an important key performance indicator (KPI) in online and mobile marketing. It refers to the amount of revenue that is earned for every dollar spent on a campaign. Based on the return on investment (ROI) principle, it shows the profit achieved for each advertising expense and can be measured both on a high level and on a more granular basis. Whether you want to measure ROAS for an entire marketing strategy or look at performance at the campaign, targeting, or ad level, it’s a key metric for measuring and determining strategic success in mobile advertising. How to calculate return on ad spend (ROAS) ROAS can be calculated with a simple formula: ROAS = (revenue attributable to ads / cost of ads) x 100 Think about it this way: Let’s say you’re running an ad campaign that you invest $1000 into, and you are able to attribute $3000 in revenue to those ads. Using the ROAS formula, you can determine an ROAS of 3, which is a very good result. Calculating ROAS becomes a little bit more complicated when determining what the cost of ads is, and there are a couple of decisions to be made. Firstly, you need to determine whether you want to track the dollar amount spent on a specific platform, or if you want to bundle extra advertising costs in. For example: Vendor costs: Vendors you work with will most likely take commission fees for running the ad campaign. Team costs: You need to pay a person to set-up and manage the campaigns, whether they’re in-house or at an agency. Why Return On Ad Spend matters ROAS is essential for quantitatively evaluating the performance of ad campaigns and how they contribute to an online store’s bottom line. Combined with customer lifetime value, insights from ROAS across all campaigns inform future budgets, strategy, and overall marketing direction. By keeping careful tabs on ROAS, ecommerce companies can make informed decisions on where to invest their ad dollars and how they can become more efficient. What is the difference between ROAS and ROI? As covered above, ROAS refers to return on ad spend, while ROI refers to return on investment. When calculating an ROI, you’re looking at measuring the return on a particular investment relative to what the cost of that investment was. It’s a calculation of your net profit and the investment, with a formula that generally looks like this: ROI = (Net profit / net investment) x 100 While similar but not the same, ROAS aims to help advertisers and marketers determine the overall efficiency of online or mobile marketing campaigns by calculating the exact amount of money that is earnt from a campaign relative to the exact amount of money that was invested into it. One important takeaway is that a negative ROI can still be a positive ROAS, because your overall investment might be higher than the profit generated, but relative to the investment in the advertising campaigns themselves (depending on how you calculate that), the ROAS itself can be positive. Should I use ROI or ROAS? When creating a campaign or marketing strategy, ROI vs. ROAS is not an either/or decision. ROIs are best leveraged to help gain visibility over long-term profitability, and ROAS might be more helpful in optimizing for short-term or very specific strategies. When building out a high-level mobile marketing campaign or strategy, utilizing both ROI and ROAS formulas is a best practice. Within mobile marketing, ROI and ROAS are both crucial metrics for marketers and advertisers to work with. Whereas ROI can be applied high-level to measure overall profits, ROAS will help you determine how much a campaign is contributing to those overall profits. FAQs What is ROAS? ROAS stands for Return on Ad Spend. It is a marketing metric used to measure the revenue generated for every dollar spent on advertising. How is ROAS calculated? ROAS is calculated by dividing the revenue generated from advertising by the cost of the advertising campaign. The formula is: ROAS = Revenue from Ads / Cost of Ads. What’s the difference between ROAS and ROI? While both metrics measure the effectiveness of an investment, ROI (Return on Investment) takes into account all costs associated with an investment, not just advertising costs. ROAS specifically focuses on revenue generated from advertising spend. Practice area’s of B K Goyal & Co LLP Income Tax Return Filing | Income Tax Appeal | Income Tax Notice | GST Registration | GST Return Filing | FSSAI Registration | Company Registration | Company Audit | Company Annual Compliance | Income Tax Audit | Nidhi Company Registration| LLP Registration | Accounting in India | NGO Registration | NGO Audit | ESG | BRSR | Private Security Agency | Udyam Registration | Trademark Registration | Copyright Registration | Patent Registration | Import Export Code | Forensic Accounting and Fraud Detection | Section 8 Company | Foreign Company | 80G and 12A Certificate | FCRA Registration |DGGI Cases | Scrutiny Cases | Income Escapement Cases | Search & Seizure | CIT Appeal | ITAT Appeal | Auditors | Internal Audit | Financial Audit | Process Audit | IEC Code | CA Certification | Income Tax Penalty Notice u/s 271(1)(c) | Income Tax Notice u/s 142(1) | Income Tax Notice u/s 144 |Income Tax Notice u/s 148 | Income Tax Demand Notice | Psara License | FCRA Online Company Registration Services in major cities of India Company Registration in Jaipur | Company Registration in Delhi | Company Registration in Pune | Company Registration in Hyderabad | Company Registration in Bangalore | Company Registration in Chennai | Company Registration in Kolkata | Company Registration in Mumbai | Company Registration in India | Company Registration in Gurgaon | Company Registration in Noida | Company Registration in lucknow Complete CA Services CA in Delhi | CA in Gurgaon | CA in Noida | CA

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Company Incorporation Under Companies Act, 2013

The Companies Act 2013 (‘Act’) regulates the company incorporation procedure and the provision of the company registration certificate. A company established in India cannot run its business without the registration certificate granted by the Registrar of Companies (ROC). The ROC will issue the registration certificate when the company complies with the provisions of the Act. The company founders should apply for company registration on the Ministry of Corporate Affairs (‘MCA’) website. The MCA introduced a new company incorporation form, i.e. SPICe+ form, on 23 February 2020 for incorporation of the company. The SPICe+ form applies to all the new companies incorporated after 23 February 2020. Pre-requisite for Company Incorporation Digital Signature Certificate (DSC)- The company registration process is entirely online. SPICe+ form should be filed on the MCA website. Digital Signature Certificate (DSC) is required to file forms on the MCA website. Thus, all the company’s proposed directors are required to obtain DSC for filing the company incorporation form. Since the e-MOA (Memorandum of Association) and e-AOA (Articles of Association) are to be filed with the SPICe+ form, the subscribers of the MOA and AOA must also obtain DSC. Selection of Name- The company founders and proposed directors must select an appropriate name for the company. The ROC will reject the company name if it is similar or identical to the name of an already registered company. The company name should also not be similar to a registered trademark. Thus, it is better to conduct a trademark search before finalising the company name.  It should also not contain the words or expressions prohibited to use in a company name as provided under the Company (Incorporation) Rules, 2014. The company founders or promoters should first apply for reservation of the company name in Part-A of the SPICe+ form. The ROC will either approve or reject the name. If the ROC rejects the name, the company founders must re-apply with a different name and get the company name approval from the ROC. Members and Directors- A One Person Company (OPC) should have a maximum number of one members and a minimum of one proposed director for applying to company registration. A private limited company must have a minimum of two members and two directors. A public limited company must have a minimum number of seven members and three directors before applying for registration. Process for Company Incorporation Under Companies Act, 2013 Login to MCA- A promoter or proposed director of a company must first log in to the MCA website to apply the SPICe+ form. To log in, the proposed director or promoter (applicant) must first create an account on the MCA website. After the account is created, the applicant will get the login details. After that, they can log in to the MCA website with the login details to file the company incorporation form and, subsequently, the annual compliance forms after the company is registered. The process to create an account on the MCA form is as follows: Clicking on the ‘Sign In/Sign Up’ option on the top right-hand side of the homepage. On the next page, click on the ‘Register’ button. Next, select the ‘User Category’ as ‘Business User’, select the ‘User Role’, enter the PAN number, and click on the ‘Next’ button. Enter the personal, contact, and login details and click the ‘Create My Account’ button.  An OTP will be sent to your mobile number. Enter the OTP and click on the ‘Submit’ button. A registration confirmation message will be sent to your email address and displayed on the screen. Click on the ‘Sign In/Sign Up’ button on the homepage. Enter the user ID and password and click on the ‘Login for Company Filing’ option. Fill Part-A of SPICe+ Form- After logging into the MCA website, the applicant should click on the ‘MCA Services’ option on the homepage. Next, the ‘SPICe+’ option should be selected under the’ Company Services’ heading. On the next page, select the ‘New Application’ option. The company name must be reserved in this section. The applicant must select the ‘Type of Company’, ‘Class of Company’, ‘Category of Company’ and ‘Sub-Category of Company’. Enter the ‘Main division of industrial activity of the Company’, i.e. mention the code of the industrial activities. Next, enter the ‘Particulars of the proposed or approved name’. Click on the ‘Auto-Check’ button and then the ‘Submit’ button. An applicant can choose to reserve the proposed name first and later file the Part-B of the SPICe+ form. A maximum of two names can be applied to the SPICe+ form when the applicant chooses to fill the Part-B of the SPICe+ form later. Out of two proposed company names, the ROC will approve a single name as available by the Central Registration Centre (CRC).  The approved name will be reserved for 20 days from the approval date, within which the applicant should fill the SPICe+ form Part-B. When the applicant does fill the Part-B SPICe+ form within 20 days, the entire application will be rejected, and the applicant must re-apply Part-A SPICe+ form for name reservation. When the applicant chooses to fill the whole incorporation application at one go, i.e. SPICe+ Part-A and Part-B together, then only one name can be entered in the Part-A SPICe+ form.  Fill Part-B of SPICe+ Form- The applicant must enter the details in the Part-B SPICe+ form after filling the Part-A SPICe+ form. When the applicant chooses to fill the Part-B SPICe+ form later, i.e. after name approval from ROC, the applicant can click on the ‘Fill’ button available against the SPICe+ Part-A SRN displayed on the dashboard and click on the ‘Proceed’ button.  The following details must be filled in the Part-B SPICe+ form: Nature of the business Authorised capital and paid-up capital Company registered office address Company Email ID Details of directors and subscribers Shares held by subscribers Details for PAN and TAN  Business/profession code Name, membership, address, associate or fellow of professional (CA, CMA, CS, Advocate) Part-B SPICe+ form is a consolidated form through which an applicant can apply for various registrations

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Telangana Encumbrance Certificate

Encumbrance certificate is one of the most important documents required at the time of property purchase. Encumbrance certificate certifies that there are no dues on the property, and the ownership of the property is clear and marketable. Encumbrance certificate contains details of all transactions done on the specific property. In Telangana, the Department of Registration issues encumbrance certificate. Need for Encumbrance Certificate The encumbrance certificate is important for applying for a home loan from the banks. The encumbrance certificate is necessary to obtain a loan from the respective bank against a property. The encumbrance certificate is mandatory when one wants to buy or sell a property. The encumbrance certificate acts as evidence that the property is free from legal liabilities. The encumbrance certificate ensures to know about the past transactions of property at the time of purchase of the property. Details Present in the Certificate All transactions are representing the property that has been recorded by the Registrar. All necessary details in the sales deeds will be included in the encumbrance certificate. The certificate usually concerns a specific period and transactions applicable to that period alone mentioned. For gifted deeds, details on gift settlement will be notified. Certain documents, such as testamentary documents and short-term lease deeds, need not be registered as per the law. Applicable Fee for Encumbrance Certificate The service charges to be given by the applicant are Rs. 25 and the applicant must also pay legal fees. There are different payments as per age are: If the applicant age is below 30 years, then he/she has to remit charges are Rs. 200. If the applicant age is 30 or above 30 years, then he/she has to remit Rs. 500 to be paid. Application Procedure for Encumbrance Certificate Step 1: The applicant has to visit the official website of the Meeseva portal. Step 2: Click on “Government forms” which is on the homepage of the portal. Step 3: In the next page, click on “Meeseva services” from the list of service. Step 4: Now scroll down the number of departments listed out from that the user can choose the Encumbrance certificate (registration). Step 5: Download the application form for the encumbrance certificate from the portal. Step 6: Fill the application form with the necessary details like Name of the property owner Sale / Purchase deed of the property, etc. Fill the details correctly and attach the necessary documents. Step 7: Now submit your duly filled application form to the nearest Meeseva centre of your area and pay the specified charges. Step 8: Upon submission, the applicant will be provided with an acknowledgement slip for further reference. Step 9: Then, the concerned officer will check your documents, and after verification, the officer will forward the application to the Sub Registrar Office. Step 10: After verification, the concerned officer will forward the status to the Meeseva centre and also the SMS to the applicant regarding their status. Track Application status Step 1: The applicant needs to revisit the Meeseva portal. Step 2: Click on “Encumbrance search” option. Step 3: Select the criteria and enter the year of registration. Step 4: Now, the applicant can able to see the current status of the application. Processing Time The applicant will receive the encumbrance certificate within 6 working days from the date of application. FAQs What is an Encumbrance Certificate (EC) in Telangana? An Encumbrance Certificate (EC) in Telangana is a legal document that provides information about the property’s transaction history, including mortgages, liens, legal disputes, and any other charges or encumbrances against the property. How can I apply for an Encumbrance Certificate in Telangana? You can apply for an EC in Telangana through the Registration and Stamps Department’s online portal or by visiting the nearest Sub-Registrar Office (SRO). You need to submit the necessary application form along with the required documents and fees. Why is an Encumbrance Certificate important? An EC is crucial for property buyers as it verifies that the property is free from any financial or legal liabilities. It ensures that the property can be transferred without any disputes or complications. 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Importance of Financial Planning in a Business

One of the main importance of financial planning is that it helps organizations to achieve their goals. It identifies and prioritizes the financial goals of your business and enhances decision-making to achieve the established goals. In the process of creating the financial plan, you must tailor your plan with your business’s financial goals. The goals are set based on the purpose of the business and the financial plan serves as a roadmap for the attainment of these goals. However, when setting goals for your business, ensure that you set SMART goals. Therefore, a financial plan enhances the financial success of organizations. What is financial planning? Once a vision and objectives have been determined, a business organization creates its financial plan. Financial plan is a document that depicts the current financial situation of the business and identify its future goals and objectives and how business will achieve them. The process of achieving such business goals and objectives and how does it afford to achieve them is known as financial planning. Financial planning is a systematic process that involves highly creative thinking skills.  Financial planning includes various activities such as identifying the types and amount of resources required to achieve those activities, calculation of the cost of such resources to be utilized, identification of risks involved, evaluation of the business environment, and also validate the vision and objective already set up. What are the objectives of financial planning? Evaluation of business objectives– Before the implementation of business procedures, methods, techniques, and strategies, the objective of financial planning includes evaluate them. Verification of vision and objectives– The vision and objectives of the business that has already set up need to be verified before formation of financial plan. This is an essential objective of financial planning particularly in such a dynamic business environment. Identification of funds that are available to achieve objectives– Generation of funds and making them available whenever required is the key area in which financial planning is proficient. It also includes the estimation of funds required. Estimation of time and source of funds– Availability of funds at the right time and right place is as essential as generation of funds. The source of funds is equally an important factor to achieve business goals. Estimation of costs involved in the creation and implementation of financial plan– The cost of the plan may change with the passage of time but a realistic cost needs to be estimated for the successful creation and implementation of the financial plan. Identification of risks involved with financial plan– One of the important objectives of financial planning is to identify the risk and issues associated with such financial plan and hence saves lot of time and money at an early stage and counter strategies are prepared accordingly. Generation of capital structure– The capital structure defines the nature and proposition of capital required in the business. It also includes planning of funds required for short term and long-term purpose which also concerns debt-equity ratio. Avoid raising of unnecessary funds– Raising excessive funds than required is as bad as inadequate or shortage of funds. Excess of funds does not add returns rather it adds cost to the company. It is one of the most important objectives of financial planning that make sure that company does not raise unnecessary resources. Why financial planning is important in a business? It expedites raising of funds– Financial planning maintains a balance between excess of funds and shortage of funds. It recognizes the optimum funds required for a business to avoid under capitalization and over capitalization. It provides an aid in fixing appropriate capital structure– Financial planning helps in raising short-, medium- and long-term funds from various sources at different stages. It also determines how to raise funds for various stages. Allocation of funds at right place– Creation of financial plan is important for allocation of funds at various investment opportunities. It builds confidence among investors– A business having financial plan intends to attract more investors by providing true and correct information about the business and not guessing things hence, it builds confidence among them. It helps in avoiding business shocks– In any uncertain situations, financial planning helps in avoiding business shocks by forecasting financial requirements. It helps in growth and expansion of business– Financial planning helps in growth and expansion of business Programmes which led to survival of such business in long run. Advantages of financial planning Provides direction to financial decision– Financial plan decides various investment opportunities that are available to a business and can also avoids various financial problems and it also helps in providing direction to financial decisions. Optimum utilization of resources– Financial planning helps a business organization to utilize their financial resources at a right time and at a right place and it make sure that such resources do not get waste and remains unutilized. Helps in reducing cost– Financial planning helps in reducing unnecessary cost and also helps to save money and hence it allows the company to use its resources in a right direction. Helps in raising funds easily– The financial plan depicts the goals and objectives of the company and risks and uncertainties involved in achieving such goals. The prospective investors or bank will analyze such business plan and it leads to generation of confidence among them which helps organization in raising funds easily. Brings Transparency with staff as well as investors– A business plan can be shared with the employees and staff of the organizations at meetings that helps employees and staff to assess real data and hence keep a watch on business. Process of financial planning Determine current financial situation- It is the first step of financial planning process in which company determines the current situation with respect to income, savings, expenses, etc. Develop financial goals- Establishing goals is the foundation for financial planning process. Identification of alternative action- For making good decisions, developing alternatives is very important. Some of the possible actions are continue the same course of action, expand or change the situation or take

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