Dropshipping is an order fulfillment option that allows ecommerce businesses to outsource the processes of procuring, storing, and shipping products to a third party—typically a supplier. This fulfillment model commonly appeals to entrepreneurs seeking efficiency and low overhead, but it can come at a cost—especially when it comes to customer experience What is dropshipping? Dropshipping […]
Indicorn refers to Indian startups that have achieved both significant revenue and profitability within a defined period. Unlike unicorns, which are startups valued at over $1 billion, Indicorns focus on financial sustainability and actual business success. What are Indicorns? Indicorns are an alternative to the term “unicorns”. They are profitable startups that have shown remarkable
In recent years, India’s startup ecosystem has experienced rapid growth, with entrepreneurs exploring a range of legal structures—from corporations and Limited Liability Companies (LLCs) to partnerships and Limited Liability Partnerships (LLPs). Despite the operational and compliance advantages of LLPs for small-scale or professional service businesses, venture capitalists tend to favor corporate entities (such as private
DAU (Daily Active Users), WAU (Weekly Active Users), and MAU (Monthly Active Users) are metrics used to measure the frequency of user engagement with a product or service over specific time periods, providing insights into user activity patterns The DAU, WAU, and MAU metrics are useful for gaining insight into the level of user engagement
A supply chain is a network of individuals and companies that are involved in creating a product and delivering it to the consumer. Links on the chain begin with the producers of the raw materials and they end when the van delivers the finished product to the user. Supply chain management is a crucial process because
Product Stickiness is a user engagement metric used to measure the product of a company’s effectiveness at improving customer retention and churn, which ties into recurring revenue. Conceptually, product stickiness is contingent on the perceived value of a product offering being deemed sufficient, or exceed expectations, from the perspective of a company’s target customer base. The
Pronounced as sku and a short form for Stock Keeping Unit, SKU is used by retailers to identify and track their inventory or stock. SKU is a unique code consisting of alphabets and numbers that identifies the characteristics of each product such as the manufacturer, brand, style, size and colour. Companies usually issue their own SKU
The New Consumer Classification System (NCCS) is a modern framework used in India to classify consumers based on their economic status. It replaces the older SEC (Socio-Economic Classification) system and is widely used in market research, advertising, and consumer studies. Key Aspects of NCCS Developed by: Market Research Society of India (MRSI) and Media Research
Capital Expenditure (CAPEX full form) is the expenditure made by a firm to improve its long-term assets or to purchase new equipment. It serves as a potent financial metric and helps financial analysts understand a company’s investment patterns. Capital expenditures (CapEx) are funds used by a company to acquire, upgrade, and maintain physical assets such
Register Private Limited Company in India online. Private Limited Company Registration is one of the first steps of starting your own company and business in India. Private Limited Company do not only offers limited liability, separate legal entity but provides credibility to a business and gives them an opportunity to raise funds in the form